William George
Founded in 2012, William George has rapidly grown into a vibrant and innovative auction platform, committed to making auctions fun, fair and accessible. Their team curates a wide variety of lots, from rare and unusual items to big-name brands, all aimed at providing an exciting and seamless buying and selling experience.
William George is proud to offer 0% seller commission and free auction listings, ensuring sellers receive 100% of the hammer price. Buyers benefit from competitive pricing and realistic reserve levels, making it one of the most transparent and user-friendly auction platforms available.
With a focus on technology, creativity and ethical practices - including partnerships like Two Million Tusks to ban ivory sales - William George continues to disrupt traditional auction models while maintaining a customer-first approach.
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