Boost Your Auction Reach With Auction News' New Digital Solutions

Here at Auction News, we’re excited to see the launch of our new range of digital solutions designed to empower auctioneers with modern, flexible and affordable options to reach their audiences.

These new services reflect our ongoing commitment to evolving with the industry and providing auctioneers with the tools they need to succeed in today's increasingly digital marketplace and we’re delighted to have a number of auctioneers on board already!

Read on to find out more -

Empowering Auctioneers with Control and Flexibility

A key feature of our new offering is the ability for auctioneers to take direct control of their listings, allowing them to upload their own auctions with ease using their new personalised dashboard.

"We understand that auctioneers know their products best, so we are giving them the tools to directly manage their listings.” Said Steve Payne, Managing Director of Auction News. "This level of control is usually associated with high-cost platforms, but we've made it accessible to everyone, ensuring that even those with smaller budgets can leverage powerful digital marketing capabilities."

A Modern Approach to Auction Marketing

In response to the growing reliance on digital channels, we have tailored our new advertising options to meet the demands of today’s market. These services are part of a broader initiative to transition into a more user driven, modern digital platform, making it easier than ever for auctioneers to connect with buyers across multiple channels.

In recent years, the auction industry has witnessed a notable shift from traditional to digital channels, with email marketing and social media emerging as key players. Our new services are designed to reflect this transformation, providing auctioneers with essential tools to remain competitive and maximise their auction results.

Affordable Solutions for Every Budget

We recognise that auctioneers operate in diverse sectors with unique needs and budget constraints. To cater to this diversity, we have developed a range of cost-effective packages that provide value without compromising on quality. These packages include a variety of services, such as enhanced listings, social media advertising and targeted email campaigns - all designed to drive engagement and bidding activity.

"Cost shouldn't be a barrier to success," added Gemma Ashton, Operations Director. "Our new digital solutions are competitively priced to ensure that auctioneers of all sizes can benefit from professional-grade marketing services. We're here to help every auctioneer, from those just starting out to established auctioneers looking to expand their reach."

A Commitment to Innovation

This launch marks a significant milestone in our journey to stay ahead of industry trends and provide auctioneers with the best possible tools to succeed. By continuously evolving its service offerings, we ensure that our clients are always equipped to meet the challenges of the modern auction landscape.

Our deep understanding of what makes a website successful also sets us apart. We’ve made ongoing SEO investment a cornerstone of our strategy, ensuring our platform ranks highly in search results. On top of this, we prioritise ongoing SEO training for our team, so auctioneers can trust that every auction listing benefits from the latest digital marketing techniques.

At Auction News, our commitment to innovation, SEO excellence and customer success remains steadfast. We believe in equipping auctioneers with the resources necessary to thrive, regardless of size or sector. This latest launch is just the beginning of our ongoing dedication to providing top-notch services and technology.

Specialising Across Multiple Sectors

We have built a reputation for specialising in a wide range of sectors, including manufacturing, construction, agriculture, consumer goods and more. This breadth of expertise allows us to provide tailored marketing strategies that resonate with the specific audiences within each industry.

"Our deep understanding of different sectors enables us to craft targeted campaigns that connect auctioneers with the right buyers," said Gemma. "Whether it's heavy construction machinery, agricultural equipment or consumer goods, we have the experience and tools to help each auction reach its full potential."

About Us

A trusted leader in auction promotion and advertising, with decades of experience and a deep understanding of the auction industry. We connect sellers with buyers and create opportunities through high-visibility campaigns that span multiple digital platforms.

Find out more about our new digital services here or contact us on 01332 551300.